Effective Communication Skills

Public Employees Leadership Institute
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1. Interaction with the Public
2. Types of Communication
3. Business Communication
4. Interpersonal Communications
5. Presentation Skills
6. Conducting Effective Meetings

This course takes a comprehensive look at effective communication strategies. It includes an overview of public relations and various types of communication, as well as presentation skills, and conducting effective meetings

Upon completion, you will be able to:

  • Develop a strategy to improve your agencies public image
  • Develop a strategy to improve your agencies public image
  • Compose a variety of business letters and understand when to use each
  • Understand the difference between report writing and other business writing
  • Identify and develop a presentation using a structured template to efficiently focus ideas
  • Discuss the steps required to manage an effective meeting

Public Works Director, City of West Des Moines, Iowa

Bret has been with the City of West Des Moines Public Works Department since 1989. He started his career as an equipment operator for before moving into various managerial roles. He was promoted into the Superintendent of Public Works position in 1994 and into his current position as the Director of Public Works in 2008.  Bret has served as the APWA Iowa Chapter President and Delegate. In 2006 Bret was presented with the APWA Donald C. Stone Award for Excellence in Education. He was selected by the APWA in 2007 as one of the Top Ten Public Works Leaders in North America. For several years Bret chaired the National APWA Winter Maintenance Sub-Committee. He currently serves as a Past Chair with this group and is still actively involved. Bret currently is a member of the APWA Institute Review Committee and recently served as a member and Chair of the APWA Leadership and Management Committee.

Professional affiliations
He has served as President of the American Public Works Association Iowa Chapter and chaired the APWA Winter Maintenance Sub-Committee. Was presented the APWA Donald C. Stone Award for Excellence in Education in 2006. Selected by the APWA as one of their Top Ten Public Works Leaders in 2007.

Institute course(s)
Effective Communication Skills
Resource Management Skills
Winter Maintenance Management
Sustainability in Public Works

Communications Specialist; Institute for Transportation; Iowa State University

BA in Anthropology; University of Iowa
MA in Rhetoric, Composition, and Communication; Iowa State University

Sabrina Shields-Cook received her BA degree in Anthropology from the University of Iowa and her MA degree in Rhetoric, Composition, and Professional Communication from Iowa State University. Sabrina is an Academic Adviser in the College of Engineering at Iowa State University and a freelance technical writer and editor. She has written technology transfer summaries and technical briefs as well as several articles for national transportation magazines. She has edited proposals, technical research reports, manuals, and training materials. She has also developed and delivered presentations on Professional Communication to various audiences.

  • Member, Society for Technical Communication, Central Iowa Community
  • Member, Iowa Academic Advising Network
  • Member, National Association of Student Affairs Professionals
  • President, Meeker Elementary School Parent-Teacher Organization

Institute course(s)
Effective Communication Skills

Retired Associate Director of Outreach for the Center for Transportation Research and Education, Iowa State University

BS in Civil Engineering; Iowa State University
MS in Transportation Engineering; Iowa State University

Served 15 years with the Iowa Department of Transportation in the construction field, then worked as a Transportation Engineer for a consultant firm in Denver, Colorado, before returning to the Iowa DOT. In 1994 became director of the Iowa Local Technical Assistant Program (LTAP) at Iowa State University, where he also served as Adjunct Assistant Professor, Civil Engineering.

Institute course(s)
Supervisory Techniques and Skills
Team Development
Effective Communication Skills
Basic Management Skills